Driven by purpose, I live in the pursuit of bringing impact, meaning & inherent beauty through my work in design.
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Featured Projects
SPINTALES
Client: Tilt, Welspun
An Augmented Reality Infotainment Application for Kids
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A physical textile product for kids (rug and duvet), with beautiful environmental illustrations, was used as an AR trigger, to take the kids through various imaginative tales.
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Winner of CII Design Award - Overall Category Winner for Visual Communication
Winner of CII Design Award - Interaction Design
Tata Elxsi
Designing the UX & UI
of an Android set top box
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India’s first Hybrid DTH Set-top box, powered by Android TV, needed the design of an interface that integrated seamlessly with the TV's own UI, and opened new forms of entertainment for the consumers.
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Winner of ‘Best Tech peripheral of the year’ at NDTV Gadget Guru awards
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Tata Elxsi
SMART TV
Client: Airtel Ltd.
IMAGI NING
THE MERCEDES OF TH E FUTURE
Client: Daimler AG
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Competitive Pitch for the Automotive UX & UI of future vehicles
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Envisioning the automotive experience of the future, where the idea of a 'car' becomes part of the greater ecosystem of 'mobility'.
Features & interfaces were designed for the ‘Mercedes Car of 2025’ and the interconnected ecosystem, connected to the corebrand essence.
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Finalist for being a design & strategy partner with Mercedes Benz for futuristic interfaces
Opened new business avenues & collaborations with Mercedes Benz
Tata Elxsi
MEDIA APP
Client: Hungama Digital Media
A web/app based remote consultation solution, with EHR Integration
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Acting as the central point for all doctor consultations & medical history, this platform aims to connect users to the right doctors. An immersive UI enables patients to accurately describe their ailments and be directed to suitable specialists via appointment, or connect to familiar doctors via video teleconsultation. The app offered a multitude of features for all stages of consultation.
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Tata Elxsi
TELEHEALTH
A Desktop Software for use by Networking Technicians
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The client, Spirent, is the market leader in developing hardware and software for large scale wired network diagnostics. The software's live test results' UI/UX was redesigned to aid the technicians and engineers perform their tasks faster and better.
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Tata Elxsi
NETWORK DIAGNOSTICS TOOL
Client: Spirent Technologies
UI/UX for over a 100 features on a 2.5 inch LCD Dotmatrix Phone Display
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Within the ecosystem of VVX Landline phones for call-centres and business enterprises, this basic model with a dotmatrix display needed UI/UX design to incorporate over 100+ functions similar to its touchscreen counterparts.
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Tata Elxsi
BUSINESS MEDIA PHONE
Client: Toshiba
Indian Craft-based Social Enterprise | Product Design | Textile | Business Strategy
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The aim of the project was to develop a viable social craft-based enterprise to drive the monetary growth of the craft clusters in Tripura. The final product was an advanced & much needed 100% bio-degradable Yoga mat which had the sports performance (grip, softness, etc.) superior to its synthetic competitors from the global market.
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Srishti School of Art, Design & Technology
YOGA YUGA
Baby-care products | Food | Product Design
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A project offered by Tupperware, this endeavour was aimed at developing food preparation & feeding products for infants of the age group of 0-3 years. Two concepts designed by me have been reserved by Tupperware for further research & patenting.
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Srishti School of Art, Design & Technology
TUPPERWARE
Natural Material Architecture | Origami
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Aimed at exploring natural material architecture, this project was a hands-on experience on different materials & building techniques. The concept designed by me was an origami based collapsible outdoor bamboo yurt.
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Srishti School of Art, Design & Technology
DESIGN EARTH
Navigation | Visually Impaired | Service Design | UX Design
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The goal of the project was to explore innovation possibilities in inclusive design. The concept developed by me was a navigational system using only the regular products carried by the visually impaired to be deployed in public spaces.
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Srishti School of Art, Design & Technology
SENSORIAL
DESIGN